Have you heard many people say they’re addicted to food? Or addicted to sugar? Chocolate? Various other foods? 

Have you thought you were, too?

Maybe you’ve read that sugar is supposedly addictive because it lights up your brain’s reward center the same way that cocaine does. The truth is that there are all kinds of wonderful things that light up your brain’s so-called reward center. Like falling in love or listening to music. Lighting up your brain is NOT evidence that something is addictive. 

In recent years, there have been a lot of studies on the subject. In this episode, I discuss some of them and their conclusions. 

But more importantly, we talk about these questions:

What exactly do you get from believing you’re addicted to food or sugar anyway? 

Why would you want to believe it?

Should you give up eating sugar?

LISTEN below to learn how believing you’re addicted affects your ability to address your weight issues. And what you can do that will actually help you develop a peaceful relationship with food and eating. 

Registration for the Weight Loss for Foodies online course is open. Learn more and sign up HERE.




About the Author Shari Broder

I'm passionate about helping foodies ditch dieting and lose the weight for good. Discover what is really causing your weight issues (it isn't that you love food!), and learn how to stop obsessing about food and make peace with food and eating. I love teaching women how to get off the diet hamster wheel and learn to eat consciously, stop emotional eating and enjoy the foods they love while permanently losing their desire to overeat.

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  1. Weight loss for foodies is a great idea. I’m not a foodie but I do love to cook and bake. When my kids and all their friends were here daily, it wasn’t a problem, I’d be lucky to get a bite of whatever I was making. Now that they’re mostly gone, it’s become an issue.

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